Intro / Purpose
• We need to monitor our sales performance by state to see where we have opportunities to sell more
• States have varying populations, so we don’t expect the same sales volume in each
• Sales by Capita helps determine our sales performance relative to State size
Data Used
• Datasource: Sales Transactions, Census State Population
• Key Fields: Customer State, Sales $ Amount, State population
Topics
• Map showing Sales per Capita by State compare to State size
• Ranking of Sales per Capita by State against average
• Plot of Sales per Capita vs Population by State
Features
• Filter by year and wine group
• Highlight by State
Sample Questions Answered
• What is our average Sales per Capita?
• How does each State rank against the average?
• Do we have any opportunities with larger population states that have a low Sales per Capita currently?
Thanks for viewing!
I created this content hub to offer insights on all things analytics but primarily focused on:
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My email is: jeremy@centralcoast-analytics.com